Wu, Shwu-Ing: search on Z-Library

Chen, Jui-Ho, Wu, Shwu-Ing

Year:

2014

Language:

english

File:

PDF, 1.23 MB

english, 2014

The impact of customer relationship management and internal marketing on business performance: a comparison of lodging industries

Journal:

Wu, Shwu-Ing, Lin, Syuan-Ru

Year:

2014

Language:

english

File:

PDF, 204 KB

english, 2014

The effect of green marketing strategy on business performance: a study of organic farms in Taiwan

Journal:

Wu, Shwu-Ing, Tsai, Hsin-Ti

Year:

2014

Language:

english

File:

PDF, 199 KB

english, 2014

A Comparison of the Online Shopping Behavior Patterns of Consumer Groups with Different Online Shopping Experiences

Journal:

Wu, Shwu-Ing, Wang, Wen-Hsuan

Year:

2017

Language:

english

File:

PDF, 450 KB

english, 2017

Influential factors and relational structure of Internet banner advertising in the tourism industry

Shwu-Ing Wu, Pao-Lien Wei, Jui-Ho Chen

Journal:

Tourism Management

Year:

2008

Language:

english

File:

PDF, 1001 KB

english, 2008

Impact of CSR Perception on Brand Image, Brand Attitude and Buying Willingness: A Study of a Global Café

Journal:

Wu, Shwu-Ing, Wu, Yu-Chen

Year:

2014

Language:

english

File:

PDF, 208 KB

english, 2014

A comparison of the behavior of different customer clusters towards Internet bookstores

Shwu-Ing Wu

Journal:

Information & Management

Year:

2006

Language:

english

File:

PDF, 503 KB

english, 2006

The influence of enterprisers' green management awareness on green management strategy and organizational performance

Journal:

International Journal of Quality & Reliability Management

Year:

2014

Language:

english

File:

PDF, 287 KB

english, 2014

A Model of Green Consumption Behavior Constructed by the Theory of Planned Behavior

Wu, Shwu-Ing, Chen, Jia-Yi

Journal:

Wu, Shwu-Ing, Lin, Hsin-Feng

Year:

2014

Language:

english

File:

PDF, 342 KB

english, 2014

The Correlation of CSR and Consumer Behavior: A Study of Convenience Store

Journal:

Year:

2014

Language:

english

File:

PDF, 573 KB

english, 2014

The Interference Effect of Perceived CSR on Relationship Model of Brand Image

Journal:

Wu, Shwu-Ing, Hung, Jr-Ming

Year:

2015

Language:

english

File:

PDF, 275 KB

english, 2015

The Performance Measurement of Cause-Related Marketing by Balance Scorecard

Journal:

Wu, Shwu-Ing, Chen, Jui-Ho

Year:

2007

Language:

english

File:

PDF, 176 KB

english, 2007

Comparison between manufacturing companies that are ISO certified and those that are not certified using performance measurement model

Journal:

Wu, Shwu-Ing, Chan, Hsiu-Ju

Year:

2011

Language:

english

File:

PDF, 370 KB

english, 2011

Perceived service quality and self-concept influences on consumer attitude and purchase process: A comparison between physical and internet channels

Journal:

Wu, Shwu-Ing, Chen, Jui-Ho

Year:

2011

Language:

english

File:

PDF, 187 KB

english, 2011

The Influence of CSR on Brand Relevant Aspects

Journal:

Wu, Shwu-Ing, Chang, Hui-Ling

Year:

2015

Language:

english

File:

PDF, 428 KB

english, 2015

The Model of Relationship between the Perceived Values and the Purchase Behaviors toward Innovative Products

Journal:

Year:

2016

Language:

english

File:

PDF, 446 KB

english, 2016

The Correlation between Factors in Festival Marketing Activities, Visitors’ Value Perception and Post-Purchase Feelings

Journal:

Year:

2016

Language:

english

File:

PDF, 776 KB

english, 2016

Construction and Comparison of a Correlation Model on the Marketing Effect of Cultural and Creative Landmarks on Regional Tourism Development

Journal:

Wu, Shwu-Ing, Chuang, Ya-Chen

Year:

2017

Language:

english

File:

PDF, 306 KB

english, 2017

Effects of the Experience in Using the Third-Party Payment on the Payment Model of Online Shopping

Journal:

Year:

2018

Language:

english

File:

PDF, 422 KB

english, 2018

Competing Model of Event Marketing Activities

Journal:

Wu, Shwu-Ing, Lin, Ting-Ru

Year:

2016

Language:

english

File:

PDF, 371 KB

english, 2016

The Influence of Relational Bonds and Innovative Marketing on Consumer Perception – A Study of Theme Parks

Journal:

Year:

2014

Language:

english

File:

PDF, 466 KB

english, 2014

The Effect of Celebration Marketing and Its Correlation Model

Journal:

Year:

2018

File:

PDF, 383 KB

2018

Influence of the Preference Factor on the Behavior Patterns of Participation in Festival Activities

Journal:

Wu, Shwu-Ing, Ji, Zhen-Yi

Year:

2018

File:

PDF, 376 KB

2018

Discussion on the Relationship Between Characteristics of Self-Service Restaurants and Consumption Willingness

Journal:

International Journal of Nonprofit and Voluntary Sector Marketing

Year:

2018

File:

PDF, 618 KB

2018

Campus cultural and artistic activity effects evaluation model: a study of universities in Taiwan

Shwu-Ing Wu

Journal:

Year:

2009

Language:

english

File:

PDF, 226 KB

english, 2009

The relationships between CRM, RQ, and CLV based on different hotel preferences

Shwu-Ing Wu, Pei-Chi Li

Journal:

International Journal of Hospitality Management

Year:

2011

Language:

english

File:

PDF, 307 KB

english, 2011

The relationship between CRM, RM, and business performance: A study of the hotel industry in Taiwan

Shwu-Ing Wu, Chien-Lung Lu

Journal:

International Journal of Hospitality Management

Year:

2012

Language:

english

File:

PDF, 402 KB

english, 2012

Comparison between hotels and motels using CRM effect model – An empirical study in Taiwan

Wu, Shwu-Ing, Chen, Jui-Ho

Journal:

International Journal of Hospitality Management

Year:

2012

Language:

english

File:

PDF, 471 KB

english, 2012

The impact of ISO certification on consumers' purchase intention

Wu, Shwu-Ing, Jang, Jiun-Yi

Journal:

Wu, Shwu-Ing, Hung, Jr-Ming

Year:

2014

Language:

english

File:

PDF, 171 KB

english, 2014

A performance evaluation model of CRM on non-profit organisations

Journal:

Wu, Shwu-Ing, Jang, Jiun-Yi

Year:

2008

Language:

english

File:

PDF, 370 KB

english, 2008

The performance of ISO certification based on consumer perspective: A case study of a travel agency

Journal:

WEI, PAO-LIEN, HUANG, JEN-HUNG, TZENG, GWO-HSHIUNG, WU, SHWU-ING

Year:

2013

Language:

english

File:

PDF, 377 KB

english, 2013

CAUSAL MODELING OF WEB-ADVERTISING EFFECTS BY IMPROVING SEM BASED ON DEMATEL TECHNIQUE

Journal:

International Journal of Information Technology & Decision Making

Year:

2010

Language:

english

File:

PDF, 333 KB

english, 2010

A comparison of green business relationship models between industry types

Chen, Jui-Ho, Wu, Shwu-Ing

Journal:

Wu, Shwu-Ing, Zheng, Yu-Hua

Year:

2015

Language:

english

File:

PDF, 196 KB

english, 2015

The Influence of Tourism Image and Activities Appeal on Tourist Loyalty – A Study of Tainan City in Taiwan

Journal:

Wu, Shwu-Ing, Liou, Ni-Wei

Year:

2014

Language:

english

File:

PDF, 259 KB

english, 2014

Impact of City Social Responsibility and Marketing Strategy on City Image and People’s Perception

Journal:

Year:

2015

Language:

english

File:

PDF, 719 KB

english, 2015

Effect of Green Consumption Perception Degree on Relationship Model of Green Consumption Behavior

Journal:

Wu, Shwu-Ing, Chen, Rou Jyun

Year:

2015

Language:

english

File:

PDF, 277 KB

english, 2015

The Influence of the Frequency of the Internet Use on the Behavioral Relationship Model of the Mobile Device-Based Shopping

Journal:

Year:

2016

Language:

english

File:

PDF, 291 KB

english, 2016

Difference Study on Relationship Paths of Festival Marketing Activities

Business Management and Strategy

Journal:

Year:

2017

Language:

english

File:

PDF, 345 KB

english, 2017

Influence of Tourism Frequency on Association Model of Ecotourism Action

Wu, Shwu-Ing, Hsu, Hao-Ping

Journal:

Wu, Shwu-Ing, Chia Huang, Li

Year:

2018

File:

PDF, 496 KB

2018

The Impact of Physical Environment and Regional Image on Touristâs Experiential Values and Feelings: An Example of Nanzhuang Area in Taiwan

Journal: